What the Senior Director, CEMEA Acceptance Product Lead does at Visa:
Reporting directly to the SVP, Head of Product CEMEA, the Acceptance Product Lead will be responsible for the following initiatives areas of responsibility:
- Execute Regional Strategy
- Drive a multi-year strategy for CEMEA Acceptance, considering regional nuances (ecosystem, payment methods, local regulations, mix of digital payments, etc.).
- Deliver continuous innovation and outsized revenue growth through disciplined iteration of short-term opportunities and longer-term “big bets.”
- Partner with Global and Regional Teams
- Collaborate with Global Acceptance Product leaders to deliver on-time, on-budget Acceptance Products.
- Work closely with regional leaders (RPS, EA, MS&A) to build, execute, and monitor go-to-market motions so solutions are easy to sell and buy.
- Develop and Deliver Regional Roadmaps
- Structure solutions to address challenges among regional Acceptance clients.
- Align regional priorities with Visa’s Global Acceptance Solutions OKRs.
- Inform Global Product leaders of local market changes, client feedback, and product requirements.
- Deliver best-in-class products and services that exceed client expectations.
- Go-To-Market Execution
- Develop GTM strategies based on local market needs (new products, bundles, campaigns).
- Collaborate with key stakeholders (Sales, CS, Risk, VAS) to execute GTM plans.
- Structure client implementations based on global guidance for seamless rollout.
- Enable Visa and partner sales channels and inform pricing guidelines with market intelligence.
- Drive Client-Centric Solutions
- Support selling teams in understanding client business and technical needs.
- Link Acceptance Solutions with other Visa Product Domains and Client Segments for maximum value.
- Deliver product integration demos.
- Lead pre-sales and oversee implementation and post-launch optimization.
- Program Management & Governance
- Driving product Acceptance initiatives (Visa Accept, tap-to-phone).
- Maintain a single-source, cross-market program tracker (OKRs, milestones, budgets, risks).
- Build dashboards to measure acceptance growth (new points, active terminals, incremental transactions).
- Drive governance cadences with Pricing team, MS&A, Product, Risk, Finance, and Country Managers; issue clear action logs and escalations.
- Special Initiatives
- Instant/Same-Day Settlement: Design and implement settlement flows (Visa Direct via prepaid cards), run feasibility analyses, and partner with Risk/Compliance on KYC/KYB, AML, and fraud controls.
- Low-Cost Acceptance Devices: Conduct vendor scans (mPOS, SoftPOS, QR), run RFPs, evaluate TCO, structure framework agreements, and pilot deployments.
- Team Leadership
- Build and manage a team of Acceptance Solutions specialists within the region, positioning the team as an indispensable resource for next-generation solutions.

