Product Manager, Purchase Optimization — App Store Commerce

The App Store is the world’s safest and most vibrant app marketplace, serving more than 700 million visitors each week. Since the App Store launched in 2008, it has helped creators, dreamers, and learners of all ages and backgrounds connect with the tools and technology they need to build a brighter future and a better world. It has enabled countless new companies, spawned new industries, and created millions of jobs. A significant driver of the global economy, the App Store facilitates over $1 trillion in developer billings and sales annually, rewarding developers and entrepreneurs for their hard work and creativity. And we believe we’re just getting started! We are seeking a data-driven Product Manager to own and optimize the critical post-paywall conversion funnel for our In-App Purchase (IAP) platform. This role directly impacts developer success by maximizing conversion rates through the entire purchase journey, from buy sheet presentation through post-purchase confirmation. The ideal candidate will combine deep expertise in conversion optimization with the technical acumen to drive backend improvements and the analytical rigor to deliver measurable impact through both experimentation and strategic product initiatives.