Visa is looking for a Social Media Manager who lives and breathes social. This is not a “deck-building” role—it’s about creating, publishing, and engaging at the speed of culture. You’ll be the voice of Visa across platforms, crafting modern, social-first stories that resonate with communities and drive engagement.
What You’ll Do
- Create and Publish: Develop thumb-stopping content for Instagram, TikTok, Facebook, and emerging platforms. Write, design, edit—hands-on execution is key.
- Real-Time Activation: Spot trends, cultural moments, and conversations as they happen. React fast with relevant, on-brand content.
- Trendspotting & Culture Fluency: Stay ahead of memes, movements, and platform shifts. Bring fresh ideas that feel native to each channel.
- Community Management: Build and nurture Visa’s social communities. Engage authentically, respond quickly, and grow followers through meaningful interaction.
- Influencer Economy: Identify and collaborate with creators and influencers to amplify Visa’s voice in culturally relevant ways.
- Exclusive Behind-the-Scenes Access: Get front-row access to Visa-sponsored events and partnerships—from music festivals and celebrity shoots to cricket matches, Formula 1, and global events like the FIFA World Cup. Capture and share authentic, behind-the-scenes moments that fans can’t see anywhere else.
- Performance & Social SEO: Track KPIs, optimize for reach and engagement, and leverage social SEO to maximize discoverability.
- Risk Management & Brand Safety: Ensure all content aligns with Visa’s brand standards and complies with platform guidelines.
- What We’re Looking For
- Hands-on social creator: You’ve published content yourself—whether for a brand or your own channels—and know what works.
- Platform-native expertise: Deep understanding of Instagram, TikTok, Facebook, and emerging platforms—their algorithms, formats, and trends.
- Proven growth experience: You’ve scaled communities or accounts significantly and can show results.
- Data-driven mindset: Ability to interpret social analytics and turn insights into action.
- Collaborative spirit: Comfortable working with agencies, creators, and internal teams to deliver best-in-class social content.
- Bias for action: Move fast, stay agile, and thrive in a dynamic environment.
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.