This is an exciting time to join Visa's North America Marketing Services team. We are transforming how we partner with our clients through a proactive, results‑driven approach. We focus on deepening relationships, leveraging Visa insights, platforms, and sponsorship assets to create competitive advantages.
The Marketing Manager reports to the Marketing Director who leads the Client Marketing Strategy. The Manager is responsible for consultative discovery to uncover product and payment marketing opportunities in the Fintech segment, developing holistic marketing plans to meet client goals, and leading end‑to‑end implementation and delivery of integrated campaigns, experiential events, and sponsorship programs. The role requires close collaboration with Sales, Product, Visa Consulting & Analytics, Research, Marketing, Legal, and agency partners to drive business outcomes for Visa and our clients. This position is based in San Francisco.
- Client Advisory & Strategy: Lead consultative engagements to identify client marketing needs, translate insights into integrated strategies spanning lifecycle engagements (acquisition, usage, retention, loyalty), social/digital, and sponsorship activation.
- Experiential & Sponsorship Leadership: Plan and execute experiential events and manage sponsorship programs end‑to‑end (assets, activation, measurement).
- Integrated Campaign Execution: Oversee multichannel campaigns (paid social, search, email, direct mail, web) across digital, experiential, and sponsorship channels, ensure creative development and legal review are on track.
- Cross‑Functional Delivery: Work across Visa teams and agency partners to scope requirements, build project plans, manage day‑to‑day priorities, and deliver high‑quality programs with limited supervisory support.
- Data‑Driven Insights: Apply Visa data and industry research to capture best practices and customer insights, present recommendations and performance readouts to clients and senior stakeholders.
- Program & Budget Management: Own timelines, budgets/finance processes, vendor/agency management, program tracking, and results management for multiple concurrent initiatives.
- Support Fintech Marketing Services Senior Managers across all scoped projects.
This is a hybrid position located in San Francisco, CA. Expectation of days in office will be confirmed by your hiring manager.
This position is not eligible for Sponsorship.